Magazine Ownership And NRS

Magazine Ownership And NRS

• The magazine industry is mostly owned by publishing companies (not usually very large media conglomerates like disney, amazon and netflix
• Most magazines struggle in the competitive market 
• Media form (print may be best managed by owners who specialise in the print medium.
• However, magazine publishing is globalised, like other media, with the most popular magazine brands (as measured by the national readership survey) in the hands of few international  companies. 

NRS Website (www.nrs.co.uk)

1. Magazine audiences are categorised by age, gender, where they live (UK), their social grade (NRS)
2. Readership and consumption is measured in percentage. These statistics give us a better understanding of the results. 
3. Audiences are identified through purchases of physical copies, views online, transactions, and subscription. To understand specific details about the audiences, surveys and other methods are done to collect the data. A survey across a large number of people can help us gain more accurate statistics.